Purmamarca Travel Guide
Introduction
Nestled in the Quebrada de Humahuaca in northwestern Argentina, Purmamarca is a charming village that captivates visitors with its stunning landscapes and rich cultural heritage. Located about 65 kilometers from the provincial capital of Jujuy, this picturesque town is renowned for its striking multicolored hills, notably the famed Cerro de los Siete Colores (Hill of Seven Colors). Travelers flock to Purmamarca not only for its breathtaking scenery but also to immerse themselves in a vibrant local culture, characterized by traditional Andean crafts, local cuisine, and lively markets. The blend of natural beauty and cultural richness makes Purmamarca a distinctive destination for those seeking both adventure and tranquility.
Top Things to Do in Purmamarca
1. Cerro de los Siete Colores
One of the most iconic attractions in Purmamarca, Cerro de los Siete Colores is a stunning mountain that showcases a striking palette of colors, ranging from deep reds to vibrant greens. This geological wonder is best explored through a scenic hike that allows visitors to appreciate its beauty up close. The area is perfect for photography enthusiasts and nature lovers, offering breathtaking views at sunrise and sunset.
2. The Local Market
Purmamarca’s local market is a vibrant hub of activity, where visitors can browse handmade crafts, textiles, and artisanal products. Open daily, the market is an excellent place to find unique souvenirs while interacting with local artisans. It’s particularly lively on weekends, providing travelers an opportunity to experience the local culture and flavor. Sampling traditional foods, such as empanadas and tamales, adds to the experience.
3. The Church of Santa Rosa de Lima
Dating back to the 17th century, the Church of Santa Rosa de Lima is a beautifully preserved colonial building that reflects the region’s rich history. With its striking adobe walls and traditional architecture, the church stands as a testament to the area’s cultural heritage. Visitors can explore the interior, often adorned with local religious art, and enjoy quiet moments of reflection in its serene surroundings.
4. Paseo de los Colorados
The Paseo de los Colorados is an easy walking trail that takes visitors through the stunning landscapes surrounding Purmamarca. This 2.5-kilometer loop offers panoramic views of the hills and valleys, allowing hikers to experience the beauty of the area’s natural wonders. The trail is suitable for families and casual walkers, making it a perfect way to enjoy the outdoors without strenuous exertion.
5. Salinas Grandes
A short drive from Purmamarca, Salinas Grandes is a vast salt flat that stretches over 200 square kilometers. This otherworldly landscape is perfect for adventurous travelers looking to explore unique geological formations and capture stunning photographs. Guided tours are available, providing insights into the salt extraction process and the region’s ecological significance. The flats are particularly breathtaking during sunset when the colors of the sky reflect off the salt crust.
6. Laguna de los Pozuelos
Located about an hour from Purmamarca, Laguna de los Pozuelos is a serene lagoon known for its diverse birdlife, including flamingos and other migratory species. Ideal for birdwatching and photography, this natural reserve attracts nature enthusiasts and those seeking tranquility. The surrounding wetlands and scenic views make it a perfect spot for a picnic or a quiet afternoon.
7. Trekking to the Hill of Seven Colors
For those seeking a more challenging experience, a guided trek to the Hill of Seven Colors offers an unforgettable adventure. The hike typically takes around three hours and leads through stunning landscapes filled with unique rock formations and vibrant colors. This experience is best suited for active travelers and offers a chance to learn about local flora and fauna from knowledgeable guides.
8. Cultural Workshops
Purmamarca is home to various workshops where visitors can learn traditional crafts, such as weaving and pottery. Engaging in these hands-on experiences allows travelers to connect with local artisans and gain insight into the cultural significance of these crafts. Workshops are suitable for all ages and provide a meaningful way to appreciate the region’s heritage.
Best Time to Visit Purmamarca
The best time to visit Purmamarca is during the dry season, which runs from May to September. During these months, the weather is cooler and more comfortable for outdoor activities. Daytime temperatures range from 15°C to 25°C (59°F to 77°F), while nights can be chilly. The peak tourist season occurs during July and August, coinciding with winter holidays in Argentina, when the town can become quite busy. For travelers seeking a quieter experience, visiting in the shoulder months of May or September is recommended, providing pleasant weather and fewer crowds.
Getting to Purmamarca
Travelers typically reach Purmamarca by flying into Gobernador Horacio Guzmán International Airport in Jujuy, located approximately 80 kilometers away. From the airport, visitors can hire a taxi or take a shuttle bus to Purmamarca. For those driving, the town is accessible via Route 9, a major road that connects it to other prominent destinations in the region. Buses from larger cities, including Buenos Aires and Salta, also frequently service Purmamarca, providing an economical option for travelers.
Getting Around Purmamarca
Purmamarca is a small town, making it easy to explore on foot. Most attractions, including the market, the church, and hiking trails, are within walking distance. For those who prefer not to walk, taxis are available and can be hired for short trips around town. While rideshare services may not be as common, they can sometimes be found. Car rentals are also an option for those wishing to explore the surrounding areas at their own pace, especially for visiting attractions like Salinas Grandes.
Travel Tips for Purmamarca
1. Cash is King: Many local shops and markets do not accept credit cards, so it’s advisable to carry cash. ATMs are available, but they may charge high fees.
2. Altitude Awareness: Purmamarca is situated at an elevation of about 2,200 meters (7,200 feet). Visitors may experience altitude sickness; staying hydrated and acclimatizing gradually can help.
3. Dress in Layers: Temperatures can fluctuate significantly between day and night. Dressing in layers will ensure comfort throughout the day.
4. Learn Basic Spanish: While some locals may speak English, knowing basic Spanish phrases will enhance your interactions and experiences.
5. Respect Local Customs: When visiting indigenous communities, be respectful of local traditions and practices. Always ask permission before taking photographs.
6. Plan for Sun Protection: The sun can be intense at high altitudes, so wearing sunscreen, sunglasses, and a hat is essential.
7. Explore Off-Peak: For a more authentic experience, consider visiting during weekdays or in the shoulder seasons to avoid crowds.
8. Try Local Cuisine: Don’t miss out on traditional dishes like locro (a hearty stew) and regional empanadas; they are a significant part of the local culture.
Where to Stay in Purmamarca
Purmamarca offers a variety of accommodations catering to different budgets and preferences. The main area around the town square is popular for its accessibility to restaurants, shops, and attractions. Visitors can find charming guesthouses, boutique hotels, and eco-lodges that reflect the local architecture and hospitality. For those seeking a more tranquil experience, accommodation options are also available on the outskirts, providing stunning views of the surrounding mountains.
Frequently Asked Questions
1. What is the altitude of Purmamarca?
Purmamarca is located at an altitude of approximately 2,200 meters (7,200 feet), which may cause altitude sickness in some visitors.
2. How do I get to Salinas Grandes from Purmamarca?
Salinas Grandes is about an hour’s drive from Purmamarca. You can rent a car, hire a taxi, or join a guided tour to explore this stunning salt flat.
3. Is it safe to walk around Purmamarca at night?
Purmamarca is generally safe for tourists, but it’s advisable to remain in well-lit areas and avoid isolated spots after dark.
4. Can I visit Purmamarca year-round?
Yes, you can visit Purmamarca year-round, but the best weather conditions are typically from May to September during the dry season.
5. Are there any guided tours available in Purmamarca?
Yes, several local agencies offer guided tours for hiking, cultural workshops, and excursions to nearby attractions, enhancing your experience in the region.
6. What should I pack for a trip to Purmamarca?
Pack comfortable walking shoes, warm clothing for chilly evenings, sunscreen, a hat, and plenty of water to stay hydrated while exploring.